Follow So you’re not crazy...Google did get shittier. Peter Wildefo wait WTF The recent court documents showed that Google's internal testing demonstrated that significantly worse search results would

Follow
So you’re not crazy...Google did get shittier.
Peter Wildefo
wait WTF
The recent court documents showed that Google's internal
testing demonstrated that significantly worse search results
would not harm their business operations. This apparent
immunity to quality concerns stems from the company’s
dominant market position, which the recent federal court ruling
addressed.
“Since Google doesn't have any real competition, it can make the
best information hard to find, forcing users to stay on Google for
longer and interact with more ads,’ Papadimitriou said. “This is
dangerous for consumers, most of whom think the best results
appear first.”
The strategy appears to be working from a business perspective
The study suggests that poor organic search results actually
benefit Google's bottom line in two ways: they make paid
advertisements more valuable to users seeking accurate
information, and they force users to refine their searches multiple
times, exposing them to more advertising in the process.